IdentifAI Raises €2.2M to Fight Back Against the Rise of AI-Generated Content

Your Tech Story
1 min readSep 4, 2024

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A Milan-based business called IdentifAI has raised €2.2 million in seed money to improve its system for identifying material created by artificial intelligence. United Ventures spearheaded the fundraising round, including contributions from prominent business angels such as Wellness Holding’s Edoardo Alessandri, Venere.com co-founder Matteo Fago, and UP Invest’s Umberto Paolucci.

Taking up an Increasing Challenge

The demand for devices that can halt the transmission of misleading information has surged as a result of the predicted 45 billion dollar market for generative AI as of 2023. The market for fraudulent picture recognition is expected to develop at a rate of 41.6 percent per year, from 0.6 billion dollars in 2024 to 3.9 billion dollars in 2029. To address the serious financial, political, as well as geopolitical dangers associated with the rise of deepfakes, IdentifAI was founded.

Cutting Edge Technology for a Digital World That Is Safer

IdentifAI is a company founded by Marco Ramilli and Marco Castaldo that specializes in creating and refining models that can differentiate between information created by AI and content created by humans. Using “de-generative” AI technology, the company’s unique platform finds the minute indicators that set real content apart from fake. With the use of this technology, people, organizations, and legislators can more confidently and clearly traverse the digital terrain.

Read the full news: IdentifAI Raises €2.2M to Fight Back Against the Rise of AI-Generated Content

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